Caroline Hallersjö



Stockholm-based art director and graphic designer with a special passion for print materials, visual identities, advertising, and photography. Her book Detour is available at Konst-ig in Stockholm, as well as at Printed Matter and Bungee Space in New York. In 2024, she was featured on Resumé’s talent list. 

Jung, Art Director {2024}    
Kölqvist, Design internship {2024}
BVD, Design internship {2023}
Beckmans College of Design, BFA
Visual Communication {2021–2024}
King Advertising, Studio Manager
& Graphic Designer {2019–2024}

caroline.hallersjo@gmail.com
@carolinehallersjo











 
Beckmans Graduation Show 2024
    Collaborators: Mauritz Larsson & Ludvig Wänelöf

Alongside our thesis projects, we had the honor of designing the identity for Beckmans College of Design’s graduation exhibition and fashion show. Inspired by the growing use of digital collaboration tools during our studies, we based the identity on Google Sheets. This concept allowed students to actively shape the visual identity, making them more visible in the process.

Our goal was to challenge traditional design methods by merging the digital structure of Sheets with analog expressions—seen in posters, catalogs, exhibition design, and printed materials.

A special thanks to Reidar Pritzel for developing our website and Alva Nylander for photographing this year’s hero images for all thesis projects.


                       Graphic Design
                   Art Direction          
               Signage System
           Catalogue
        Posters                
    Social media
Web Design


© Caroline Hallersjo 2025